SBA Organization Structure The SBA is directed by our Board, which is headed by President Mr Lawrence Leow.The SBA Secretariat OfficeDay-to-day, the organization is professionally run by a secretariat office, led by CEO Mr Alan Ow. ManagementChief Executive OfficerMr Alan Ow HighPerformance Junior Performance Programme DirectorMs Joanne Quay Senior ExecutiveMs Amanda Leong ExecutiveMs Lynn Tan ExecutiveMs Yuki Loh High Participation ManagerMr Barry Goh Senior ExecutiveMr Gideon Teo Marketing and Operations ManagerMs Pearline Lee Media and Public Relations secretariat@singaporebadminton.org.sg Finance ManagerMs Sim Bee Lui ExecutiveMs Marilyn Lai